Choosing a Web Designer

A lot of small business owners struggle with deciding on how to make the right choice for designing the website. They search the web for help with their website and find how the choice is harder than they thought. Currently there are (literally) millions of websites who claim to be professional web designers. Yet , one must be careful in choosing the right person or men and women in which to trust their company image. In this article, I’m going attempt to categorize web designers into manageable groups, and instruct the reader the difference between the types.

Web designers fall into four standard categories: freelance amateur, freelance professional, Web Design Company, Website management Firm.

Freelance Amateur

The majority of web designers you will come across, especially seeking the Internet, are freelancers. That is, individuals who do website design liverpool but are not employed by a web design company. Some are self-employed pros but most of these freelancers are amateur-hobbyist types. They locate a copy of FrontPage™ came with their MS Office™ Package. They discovered how fun it could be to make web pages in order that they started telling their friends that they could “design” website pages.

The “pros” of using an amateur is that they are very low priced. The “cons” are too numerous to mention, but I am going to point out a few. They have no training; they have little expertise in what makes a good website work; they do not understand HTML code or maybe CSS but only FrontPage point and click; they just do not understand general design and layout concepts and they have very little real experience. The biggest reason they should be avoided for the serious business woman or man, is that their work looks amateurish, which makes your company appearance amateurish. Who wants that?

Freelance Professional

A professional is often outlined by simply being paid. People think that if you are paid for a thing, then you are professional. Maybe that’s true in the Olympics, but for the business services world, you are not a professional until you are generally established and respected as one by your clients and peers. Freelance designer professional web designers are a giant leap from the amateur for the reason that they have established a portfolio of respectable work. They also have some sort of qualified training and experience and they have credentials that could be verified by contacting references. They have a good reputation making use of their clients and other professionals. In general, a good freelance professional graphic artist can be good person to have doing your site. But they are challenging distinguish from the amateur when you are just searching the web.

Typically the upside is, if you find a good one they are significantly cheaper when compared to a web design company. But that is usually the only upside. In case the budget limits you, then a freelancer will do for a smaller project. But anything seriously important should be left to your professional company.

Some downsides to using a freelance expert are that they are usually part-time, meaning they are limited throughout how much time they can devote to your project. They are also limited in what they might do for you. Most freelancers are specialists in one area along with generalists in everything else. Some have no skills in everything except their one specialty and often you will have to find some others to fill roles. In addition , freelancers are not always economical although many of them are aspiring to create their own company; some are remarkably sought after and charge $100 per hour or more for their job. My advice here is, if you have that much to spend, go with a firm that has a team of professionals to get the job done in a timelier manner.

Web Design Company

This is the next step beyond a freelance specialized. The web design company offers the “whole show”. They provide true project management and have pulled together a team involving web experts to get a wider range of jobs done. A firm can provide a much higher level of expertise in web design, programming, written content development and more.

Such a company is usually very small, yet large enough to handle larger scale projects. Compared to the most highly qualified freelance designer, a company has a diversity of talent and collaboration being employed by them. The end-result is usually a much higher quality product.

The one drawbacks are on the one hand, the web design company is far more expensive than a freelancer because there are many more people on the job. Nonetheless , you get what you pay for rings true. On the other hand, for huge projects or long term development, web design companies may be way too small and usually do not have the human recourses to accommodate that $500, 000 contract. In the end, for serious business people looking for good quality and professionalism and who can’t afford the big business, this is the way to go.

Web Development Firm

As the title implies, a web site development firm is like any traditional company. They have a staff members of office workers, they have owners and officers, and they have some sort of team of talented professionals who are paid a good wage for their work. They often have a sales force that do inside and outside sales. The quality of their work goes without saying, since you could not be so well-established by doing shoddy work. All these firms offer teams of very talented professionals who have work on your project and get the job done in a timely and efficient manner. Additionally , they usually cover all aspects of web development including marketing and advertising. They may have teams of specialists that they deploy to your location and work in-house under a temporary contract. The possibilities are endless.

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